Foundation in Coaching Practice

20% discount off programme fees - apply and pay deposit by 11th December

Click here to request an application form

Foundation in Coaching Practice

The i-coach academy Foundation in Coaching Practice is an open programme with a strong professional pedigree; accredited by EMCC (EQA Practitioner level), by the ICF (ACSTH – 102 hours) and also by the Association for Coaching (Accredited Certificate in Coach Training).

The programme is structured to support you to blend coaching skills with your existing activities as leaders and professionals. This programme will also support you to assess your appetite for further professional development as a coach. The programme ‘demystifies’ coaching, introducing the core concepts, models and approaches, while supporting you to practice your coaching skills within and between each module.

Who is it for?

Anyone looking for new ways to motivate and empower others, there is no "typical" participant. Previous attendees have included leaders from all sectors, internal coaches, psychologists, teachers, lawyers, professionals within HR and IT .

This programme is the first step towards a career as a professionally recognised coach, although a key focus is on applying the skills learnt to your individual context.


On successful completion of the programme you will be able to:

  • Confidently use appropriate coaching skills and techniques
  • Engage in effective formal and informal coaching conversations
  • Have established the foundations for building a career as a Coach
  • Understand the importance of a path of professional development to evolve your practice further

Traditionally this has been delivered as a face-to-face learning programme in seven days over approximately seven months and combines classroom based activities, practical application, self-study and reflection.

This programme will now be delivered as a virtual blended learning programme, which delivers the same content but with a different learning flow. Download the full 38 week programme flow here


  • Active participation in webinars, calls, learning groups and online programme over around 38 weeks
  • Deliver a minimum of 36 hours of coaching with individuals in formal coaching programmes
  • Practice your coaching style and skills in informal conversations including team meetings for at least one hour per week during the programme
  • Receive a minimum of five hours of coach mentoring
  • Work independently for approximately one hour per week on activities such as journaling and reading
  • Successfully complete the Skills Benchmarking activities in final module
  • Successfully complete a reflective assignment which includes a 2,000 word essay, development plan, individual profile, coaching logs and ethics statement


Fees to cover the online programme as well as five 1:1 sessions with an i-coach academy Coach Mentor are as follows:

Private Sector Organisations
£3,300 plus 20% VAT

Self-Funding Professionals, Publicly Funded Organisations and Charities
£2,850 plus 20% VAT

A 20% deposit is required to secure your place and the balance is to be paid before the programme starts, unless otherwise agreed. There is an option to pay in tranches subject to a £100 administration fee. All fees are subject to VAT.

For further information, please call us on 020 7129 1442 or email

How to apply

From October 2020, we will be offering our Foundation in Coaching Practice as an online blended learning course. To find out more, please complete the box below.

Our student stories
“I really liked the i-coach approach – you learn something and then you go and practice it. It’s the perfect experiential cycle of learning. That was brilliant because that’s exactly my learning style.”
Read Katie's story
“I engage with people in a different way now – I feel I’m better at following the individual’s issues and needs and better at helping them explore them without direct input from me. In my career now there are more circumstances where I can have a coaching conversation rather than a managerial one to help people through an issue.”
Read Paul's story
“I chose this course because I wanted something with real depth that really challenged and pushed me. i-coach’s approach fundamentally really sat well with me because their philosophy is that there is no singular way of doing coaching. You’ve got to discover your own signature coaching style and it’s got to be something authentically you.”
Read Hamid's story

Programme dates - application deadline 18 January 2021

Click here for scheduled dates

Apply now

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Very insightful Programme! It provided me with tools and frameworks that not only enhanced my professional skills but also aided my personal development. I would highly recommend this to colleagues and friends who are interested in understanding the fundamentals of coaching and its effectiveness.
Read our i-coach Academy student stories
A great opportunity to learn with peers in other sectors and with different experience.
Read our i-coach Academy student stories
I am using the skills I’ve learned during the foundation course on a daily basis, and I am loving the impact it has on the way I connect with people. I am also aware that there is a lot more to learn and I can’t wait to start the next part of my learning journey.
Read our i-coach Academy student stories